Now that everyone vents their frustrations and thoughts online, it is much easier for companies to keep an eye on what people are saying.
A while back, I was upset that Capital One raised my interest rate. I made a post about it, and a couple days later, I had a comment from a customer service rep. Kinda cool that they're actually reaching out and trying to use these things to their advantage.
They must have some sort of search that scans the blogs and feeds for their company name and employs people to browse the web and respond.
Some companies won't embrace technology and others will. Just go to twitter, perform a search, grab the feed, and add to your google reader. Then you'll always be up to date on what others are saying about your company.
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A while back, I was upset that Capital One raised my interest rate. I made a post about it, and a couple days later, I had a comment from a customer service rep. Kinda cool that they're actually reaching out and trying to use these things to their advantage.
They must have some sort of search that scans the blogs and feeds for their company name and employs people to browse the web and respond.
Some companies won't embrace technology and others will. Just go to twitter, perform a search, grab the feed, and add to your google reader. Then you'll always be up to date on what others are saying about your company.
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